https://www.larsbusekist.com/home daily 1.0 2025-10-24 https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1600971402418-AEDN3PL2QEMFGZIKZCSG/Lars_saitti.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1618916015844-VQAVH9DWM5H2RMW79HQ9/IMG_1507.jpg Lars Busekist - Putting lipstick on a gorilla Today most marketing efforts comes way too late - to create; true end customer value, and can as best be seen as putting lipstick on a gorilla. https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1618916512528-T47B2A2QT9KJRRXF36CZ/IMG_1504.jpg Lars Busekist - Making things Companies will be lifted to a higher realm, grow much faster, and create trust, if you make products, services or new experiences that prove - not telling what you believe. The role of a brand today isn’t to impose meaning; it’s to facilitate it. https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1605876340620-39Q87R799JAC7IDXIX6Z/IMG_0692.jpg Lars Busekist Cumulative sales growth and brand value over time https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1605610502839-1OG6H2WW6F50YEAPEKHP/Screenshot+2020-11-17+at+11.13.08.png Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1605863281603-6N7EY4B695UG5MNVTLD7/IMG_0691.jpg Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/8225bae0-e8eb-44e2-854d-2d493d5053b8/nyhavns-faergekro_m-omme_20240528_3472_web.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/e59bcff9-6001-4955-96d7-03c5a9f0c8cd/zeleste_m-omme_20240605_317+1_web.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/ede678f4-da9e-46e6-ae8a-984cea134919/zeleste_m-omme_20240528_3003_web.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/059e6f43-9647-4924-9285-c2c28d13bf9b/Screenshot+2025-05-06+at+16.53.28.png https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/26dc574d-b114-4895-bf2b-2cf4b461f0c4/85.jpeg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/12538e2b-463a-4dc3-bc5c-787de3cc41a7/Unknown.jpeg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/fb9e8afa-b83d-4f7e-a12c-2bc56907fe30/csm_Flammen_02_1d1ae7f0bb_0b4fc49cea.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/7cdee662-9ad4-4f8b-8cdd-867655a23bf7/1910-oldfashioned%404x-2-1-1.jpg https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604407269449-8CUJA32194WOE89U4ILC/Screenshot+2020-11-03+at+13.32.59.png Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604572810390-X8ZAR8GC38V22X7O39CM/Screenshot%2B2020-11-03%2Bat%2B11.15.52.jpg Lars Busekist - At the Bologna International Tractor Fair, w hen all the major tractor companies went inside - spending money on fancy exhibition stands, we went outside owning the streets. To launch the new T50 - Valtra and Uber hooked up to drive trade journalist, key customers from the airport and the hotels to the fair itself. You simple ordered the new Valtra T50 on Uber to come pick you up, so you could experience it first hand on the street. https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604491395388-KIHXJW4M2RT2S3U70CRQ/Screenshot%2B2020-11-04%2Bat%2B11.04.18.jpg Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604491335106-5RISYZ6SP8828JPZ8Y74/Screenshot%2B2020-11-04%2Bat%2B10.54.31.jpg Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604490546225-8MTP5J5CQK29UMRQMT1W/Screenshot+2020-11-04+at+12.48.22.png Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1605772262638-ACW3OQ8H141R28H1YVN9/Bang%2B%2526%2BOlufsen%2BBeoLab%2B5%2BImage.jpg Lars Busekist - From being on exhibition to becoming an experience https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1605772114459-0B3310HEQINBJMM1FAXK/Screenshot%2B2020-11-18%2Bat%2B14.25.38.jpg Lars Busekist https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/1604494375139-U10WXA1Z57CVQSC3UDJB/Screenshot%2B2020-11-04%2Bat%2B10.44.32.jpg Lars Busekist https://www.larsbusekist.com/new-page daily 0.75 2022-09-27 https://images.squarespace-cdn.com/content/v1/5f6cdb28d7fc020e7d1ec348/a2f014f9-e50a-440b-9794-b4bb22072142/adam-rhodes-AEJSbpYob20-unsplash.jpg